The daily use of websites and apps has become part of our lives and now not everyone can explain the difference between one and the other. Our clients are always wondering, if there is a website, why spend extra money to create a mobile app.
In this article Soft Media System specialists will help you to understand this question.
Mobile website
What is it? In fact, a mobile site is an adapted version of your website for mobile devices. Let’s look at its main advantages:
- Ease of use.
- Quick enough to go to the solution, no installation is required. According to statistics, not all users will download the application after using the service or store.
- Almost looks the same on all smartphones.
- Apps will have to be created for both Android and iPhone.
- Easy to update.
- After making changes, users will notice it immediately. It won’t work that way with apps, you need time to re-check and install.
- The development of the site is cheaper.
- It’s easier to create a website than a mobile app, at least because you need only one website, and apps are developed separately for each popular platform.
Mobile application
Now let’s break down the benefits of having your own mobile app:
- It’s easier to stay in touch with customers. You can communicate discounts and interesting offers using built-in notifications. You can’t do this through the website.
- Appearance. A user-friendly user interface is easier to do in an app than on a website.
- Ease of use. Strange as it may seem, a client is quicker to understand how a mobile app works than a website, especially if it’s bulky. Each operating system has its own standard set of actions, which are already familiar to the user and present in the application.
- Working without internet. You can almost always do something in a mobile app, even if you don’t have internet at the moment. The site simply won’t open.